The image shows the text "DEAR BRIGHTLY" in bold, capital letters with a small star shape next to it.

AS SEEN IN

A logo for The New York Times
A logo for "Well + Good"
A stylized silhouette of a cat in a playful, stretching pose. The design features delicate curves and simple lines against a plain background.
A logo of "The cut"
A logo for the company "Tech Crunch"

Tailored, prescription-strength retinoids for your healthiest skin.

We offer a tailored solution from doctors online as easy as 1-2-3.

STEP 1

Share your skin goals
No need for an in-person visit to the
dermatologist. In just a few minutes, share details about your skin and upload photos on our secure telehealth portal.

STEP 2

Our doctors tailor your formula
You are unique and your skin is too. A doctor will review your profile and tailor your derm-strength Night Shift serum to create a formula just for you.

STEP 3

Check in with your skin coach
Like any fitness routine, retinoids work best by starting out slowly. Your provider is available at any time to check in and assess your progress.
START YOUR JOURNEY NOW

Recognized as personalized skincare product of the year. 

“Dear Brightly takes a unique approach to beauty, leveraging telehealth and technology to shed light on the benefits of retinoids and provide easier access to everyone. Retinoids work best when introduced gradually and they require a healthy dose of patience. Every skin is different, so experts tailor your formula to your skin which is the key to a great retinoid experience over time.”
Travis Grant, Managing Director, Independent Innovation Awards.

"An absolute game changer in skincare."

No appointments, no waiting rooms. Just your best skin yet.
An Icon of a Calendar

Save Your Day

Get your tailored prescription straight from your phone or computer.
An icon of a clock

Save Your Time

Create your skin profile and upload your photos in minutes.
An Icon of a dollar

Save Your Money

An in-person visit could cost up to $400 including product.

Start seeing results as early as 2 weeks.*

Practice makes progress! Start slowly, be patient, and watch your skin transform. Collagen isn’t built in a day, so we’ve made sure you’ve got the right routine for the journey. And we’re here to be your coach, teammate, and biggest fan – every step of the way.

*Individual results may vary
Close-up of a woman's face with blue eyes and freckles, showing a streak of sunscreen on her cheek, and her lips slightly closed in a neutral expression.
1-2 weeks
Brightens and reduces uneven skin tone.
Close-up of a person touching their cheek, showing smooth skin and a neutral expression.
2-4 weeks
Discoloration is improved.
A person with freckles gazes upward with a thoughtful expression, resting one hand on their face.
4-6 weeks
Brown spots diminish.
A person applies a skincare product to their cheek with a finger.
3-6 months
Reduced fine lines and wrinkles.
Person gently applying skincare product to their cheek with eyes closed.
6 months - 1 year
Clear, radiant skin

Why prescription strength retinoid?

Two women's faces close up.
Prescription Strength Retinoid
Over The Counter Retinol
20x more potent than retinol
A white checkmark is centered on a black background.
A black X
The only FDA approved retinoid for photoaging (sun damage and early aging)
A white checkmark is centered on a black background.
A black X
50 years of research proves its long-term safety and efficacy
A white checkmark is centered on a black background.
A black X
Stronger than over-the-counter Differin, which is not FDA approved for photoaging
A white checkmark is centered on a black background.
A black X

Before & After

*Individual results may vary

Night Shift

Rx Face Serum
$66 Trial Offer
First-time trial 2-month supply
2024 Beauty Innovation Award
Night Shift, our tailored retinoid serum, is the backbone of a great skincare routine. Proven to prevent and treat wrinkles, uneven skin tone, enlarged pores, and acne, it’s no wonder this dermatologist-tested super serum is making gains. Get your tailored prescription without leaving your house.
View Night Shift

Community Reviews

We don't gatekeep good skin care.

Prescription strength retinoids (a.k.a Retina-A, Tretinoin) don’t need to be the best kept secret anymore.
START NOW
crossmenu
Logo

Your Cart

0
X

Limit one code per purchase

Applied
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram